This is a favorite prime rib roast rub in our family. I barbecue the roast over indirect heat on the rotisserie, then when it’s got a nice crust I bring it in to finish roasting in the oven.
Servings: 12Prep Time: 4 hours Cook Time: depends on roast weight
3 tablespoons finely ground coffee (decaf is ok)
1 tablespoon coarse salt (kosher or sea)
1 tablespoon dark brown sugar
2 teaspoons sweet paprika
1 teaspoon freshly ground black pepper
1 teaspoon garlic powder
1 teaspoon onion powder
1/2 teaspoon ground cumin
1/2 teaspoon ground coriander
1/2 teaspoon unsweetened cocoa powder
2 tablespoons canola oil
Place the coffee, salt, brown sugar, paprika, pepper, garlic and onion powders, cumin, coriander, and cocoa in a small bowl and stir to mix. Drizzle the oil over the meat and rub it on well. Sprinkle this rub all over the roast, patting it onto the meat with your fingertips. Let the roast marinate in the refrigerator, covered, for at least 4 hours or as long as overnight.
Cook roast until instant read thermometer says 135 – 140 degrees, let rest 5 minutes before carving.
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